Now reading SU '22 LOOKBOOK
SU '22 LOOKBOOK

SU '22 LOOKBOOK

Our Summer '22 collection includes new Match and Club styles with resort-inspired designs, colors and silhouettes for the summer. We've updated our core best-selling Match Shorts with new features and a new fit in coordinating sets across our Match Tees for match play. We also have new polos, shirts, shorts, pants and accessories made for play or casual wear whether you're on the courts, at the country club (or golf course) or at the resort.
Each design in the collection is original artwork inspired by tennis. Our new polos come in two patterns reflecting a take on various tennis terms, such as the double bagel, moonball, slice and pancake serve (tennis "kitchen" inspiration) with artwork by a Los Angeles-based graphic artist. The floral prints are inspired by summer resort wear. The design is meant to reflect our style as a brand - core, sometimes intense tennis players at heart, but focused on enjoying it and representing it in a new and fun but minimal way.
The shoot features Andrei Duarte and Edward ("Eddy") Tymes, former and current college players from Georgia, respectively. They are very different players, Andrei a serve and volleying doubles specialist with a soft touch and Eddy a baseline counter puncher with a solid backhand, but friends and teammates first. As a senior this past year, Andrei, with Eddy, a few years his junior, helped lead their team to win the Sun Belt Conference championship and despite now being graduated and looking to compete at the professional level, Andrei still gives Eddy a hard time on the court. Both guys are lovers of the sport, pursuing excellence in their craft while having fun and enjoying it at the same time. They also didn't pass up the opportunity to get a round of golf in after our shoot.
Photography by John McDonald and videography by Nic Huey. Shot at the Racquet Park at the Omni Amelia Island.