sigrun tennis ball on grass court


Sigrún® is a premium American tennis brand providing modern, more sustainable performance tennis apparel and accessories made by tennis players.

Tennis sportswear has an iconic place in culture with a rich history of style and elegance dating back as far as the 12th century. We respect this history while also moving forward - redefining what you wear to the country club or the public courts with clothing designed for today’s tennis players.

We are based in NYC and were founded in 2020.

American Tennis

We are uniquely focused on designing performance and lifestyle tennis products with the tennis player in mind and we are committed to growing American tennis as well as celebrating its athletes and organizations. Whether it’s product design, marketing or playing, we have tennis on our mind.

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We want the clothes we wear to be the best quality and design, but while minimizing their impact on the world we live and play in. We make our clothes with the environmental and human impact in mind, from sourcing materials to production, packaging and end-of-life.

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The Sigrún valkyrie (pronounced "si-groon") is an icon that represents our spirit. Originally a Norse god-like warrior that chose who lived or died in battle, today it represents the ability to choose your own path, the belief that you are responsible for your own victories, and the idea that you can always do and be better. Sigrún represents performance and quality in tennis, but above all, it should inspire you to play, enjoy and share the sport on and off the court. Performance isn't optional for you, and neither is the way you present yourself to the world.