Sigrún® is a premium tennis and racquet sports apparel brand based in New York designed to keep your head in the match.

Keep your head in the match

We're competitors. We want to win. We're constantly striving for that perfect point of nirvana somewhere between extreme intensity and a laser-focused calm. We feel our best when we're confident in what we're wearing and we want what we wear to represent our individuality.

We're athletes (tennis players to be specific) and we respect the historical aesthetic of the sport, but we're made for today.

We're not one-dimensional (even if we keep getting burned by your down-the-line backhand) and despite being a solo sport, we're part of a team whether it's singles or doubles.

That's why we we're here. We make our apparel so you can keep your head in the match because everyone knows you play better when you're not worried about other things.


As players ourselves, we are committed to designing products for and supporting tennis and other racquet sports.

The Valkyrie

The "Sigrún" valkyrie is a Norse god-like warrior that chose who lived or died in battle. Today it represents the ability to choose your own path, the belief that you are responsible for your own victories, and the idea that you can always do better.


We care about sustainability as much as you do. Learn more about our commitment to premium quality and sustainability.